RE: Re[2]: [wg-c] Competition policy and gTLDs

["Cohen, Tod" <Tod_Cohen@mpaa.org>]

My six year old always searches by using the following string:
www.[anything].com <http://www.[anything].com> .  He does not use a search
engine but he does know how to put together string, for example:
www.supersmashbrothers.com <http://www.supersmashbrothers.com> .  So I do
not know who William speaks to, but he should speak to the children. Rita is
correct.

Tod Cohen

		-----Original Message-----
		From:	William X. Walsh [mailto:william@dso.net]
		Sent:	Monday, August 16, 1999 11:22 PM
		To:	Rita M. Odin
		Cc:	wg-c@dnso.org
		Subject:	Re[2]: [wg-c] Competition policy and gTLDs

		Monday, August 16, 1999, 3:21:35 PM, Rita M. Odin
<OdinR@arentfox.com> wrote:



		>>>> Milton Mueller wrote:


		>>People do not search the Internet by typing in a TLD and
then >seeing what
		>>happens under it. 
		>>At best, the TLD provides some basic cues about
		>>identity. But mostly it's just a mnemonic. So I think it
is >fundamentally
		>>incorrect to view domain names--at any level--as part of
the >search
		>>process for content.

		> People do search the Internet for content by using domain
names - usually comprised of trademarks/service marks plus .com.    Having
discussed this with other laypersons, I find that many are just
		> like me . . . the first thing they try when attempting to
find a particular site on the Internet, is to type in the trademark with a
.com after it, hoping for the best.  If that doesn't work they
		> try a search engine (infinitely more frustrating due to
the plethora of unrelated sites that come up).  Either way, the mark is how
they attempt to find content - and the mark usually shows up in
		> the domain name.

		Rita,

		I've tested this with 5 people who have only gotten onto the
internet
		within the last 6 months.

		To a person, each of them used the search engine provided on
their
		ISPs homepage as the first place they checked for finding a
company.

		I've yet to see anyone be able to quantify your claim above.

		I note you have not responded to the many valid points
brought up in
		regard to your other posts.  I hope by ignoring them, you do
not think
		they will go away.

		--
		William X. Walsh - DSo Internet Services
		Email: william@dso.net  Fax:(209) 671-7934
		Editor of http://www.dnspolicy.com/

		(IDNO MEMBER)
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